International market research company Research and Markets has reported that the global market for social gaming could be worth as much as $17.4 billion by 2019.
Driven by continuous growth in sales of smartphones, tablets and other mobile devices, the firm said the social gaming market would expand at a compound annual growth rate of 16.1% during the forecast period from 2013 to 2019.
The report stated that social network users spent more than 50% of their time on social games, with game developers having picked up on this trend and now attempting to tap into the social media market.
The study also said that an average 200 million active users play games online and expects this figure to increase with each passing year.
Research and Markets also forecast that the number of active users is likely to grow from approximately 200 million in 2012 to double that amount by 2019.